What do 25 years in the creative field mean?
Lots of gray hair or maybe no hair? Both for sure.
Lots of client files. Millions to be sure.
Lots of laughs. Stories that will make you roll on the floor in hilarity for sure.
Lots of memories of wacky client requests. Plenty of nail biting moments to be sure.
Lots of late nights. No these were not for partying or a rendezvous. I am sure.
Lots of edits. And more edits. And more. With no end in sight. To be sure.
Lots of beautiful printed samples. Numerous enough to fill a museum. Not sure.
Lots of contacts come and gone. People change jobs quicker than some men change underwear. For sure.
Lots of bids and proposals. Gosh where did the time go? Not sure.
Lots of old media. CDs, disks, floppies, DAT taps, hard drives, zip drives and thumb drives. Sure looks like a junk yard. Surely.
Lots of old software. Freehand, Quark, Word Perfect, Flash… Sure I remember.
Lots of concepts cut on the drawing room floor. We killed a forest! Sure did.
Lots of good times. I wouldn’t trade it for the world! For sure.
Harlan West is the author of successfulcorporatecommunications.com and has been working as a creative director and design professional for more than 25 years and has designed and art directed hundred of publications for both print and online purposes.